Laurette Rondenet

President & CEO


Laurette is the President and CEO of Edlong. Under her leadership, Edlong has experienced unprecedented growth in the highly competitive flavors category and has received multiple Best Places to Work awards both regionally and nationally. Laurette leads the organization with a commitment to nurturing long-term, integrated relationships with both customers and employees which brings value to our customers through innovative solutions and attentive service that truly differentiates Edlong.

The Edlong core mission, “To enrich the lives of those we touch,” is seen in action every day through the foods and beverages that benefit from using Edlong flavors, and the positive impact our organization has on the communities we serve. Laurette is widely recognized as an exceptional leader who is passionate about every employee having a voice in our work and future – and on a greater level, she is passionate about feeding the world.

Laurette has a Bachelor of Science in Food and Nutrition from Purdue University. She began her career in consumer affairs with the Ball Corporation, followed by positions with several food manufacturers prior to joining Edlong.

In 1993, she started her journey at Edlong through customer service and sales positions followed by leadership roles that expanded her experience across multiple functions. She was named President in 2001 and subsequently CEO in 2008.

Laurette is an active member of Flavor and Extract Manufacturers Association (FEMA) and was elected to the Board of Directors in 2017. She is also a member of the President’s Forum; Women’s Business Enterprise National Council (WBENC) Enterprise Forum; Society of Fellows of the Culinary Institute of America (CIA); the International Women’s Forum (IWF); the National Association of Women Business Owners (NAWBO); and the C200 Women’s Executive Leadership Organization. Laurette also serves on the Board of Directors for the Chicagoland Food and Beverage Network and Female Strong, an organization committed to enlightening and mentoring young women to become future leaders, through which she proudly supports their YEA! program.

Laurette is a member of the University of Illinois at Chicago’s (UIC) Chicago Area Entrepreneurship Hall of Fame, a recipient of the NAWBO Chicago’s Woman Business Owner of the Year Award, and a Midwest Regional Finalist for the EY Entrepreneur of the Year. She is a frequent featured panelist and speaker at signature industry symposiums and events.


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Get To Know Laurette Rondenet

My favorite thing about being a part of the Edlong Team is…
Watching the Edlong team solve complex problems for our customers that no one else can solve, and then seeing the end result fly off grocery store shelves because they make consumers happy.

The one thing that almost nobody knows about me is…
I am the mother of five dragons. My five sons are my greatest accomplishment and at the foundation of why I do what I do.

When I am not working, I’m…
At my happy place, watching the sunset over Dewey Lake in Michigan.