Plant-Based Pro Series

Register today for our continuing Plant-based Pro Series™ powered by Edlong. This virtual event, which includes access to webinars, reports, exclusive resources, and more is a must-attend for food developers responsible for innovating in the plant-based space.

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Watch Webinar #1 Recording

Watch Webinar #2 Recording

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New Trend Report

Winning Over Flexitarian Customers

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More and more of the world’s most innovative Food Developers are asking themselves the same question: What – and more precisely, who – is the future of plant-based? The answer is increasingly becoming one of the industry’s fastest growing consumer segments: Flexitarians.

Grab your share of this rapidly expanding piece of the plant-based pie with insights from Edlong Vice President of Research & Development Dr. Bernd Koehler, revealing the hottest trends, insights, and preferences to help you:

Understand the mindset & motivations of the Flexitarian consumer – especially when it comes to flavor
Track what’s now + what’s next in plant-based category growth
Know the benefits of finishing 2nd and why being a fast-follow can be a big win  
Recognize the nuances of regional Flexitarian preferences
Master the art of innovation through renovation
Collaborate with the right partner throughout your development process to deliver successful products that stand the test of time

Roundtable Webinar #2:

Understanding the Flexitarian Consumer: Do’s & Don’ts

For food developers, it’s no secret that Flexitarians are among the world’s fastest growing consumer segments. Now is the time put yourself into their minds (and shopping carts), armed with the market insights and purchase drivers that motivate them.

This webinar in the Plant-based Pro Series^TM will do exactly that, with formulation and client-facing experts revealing insider tips and success stories including:

Who Flexitarians are and what they truly want
Where regional Flexitarian preferences differ internationally
How to differentiate with speed + flavor
Why finishing 2^nd can be a big win
When to Renovate vs. Innovate…and when to do both
How choosing and collaborating with the right partner throughout your development process can help deliver to market successful products that stand the test of time

View Webinar #2

Miss Webinar #2 in person? Watch the recording now to gain all of the insights and plant-based tips.

Roundtable Webinar #1:

3 Things You Can Do Right Now to Accelerate Plant-based Success

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Turn your biggest plant-based challenges into even bigger wins with proven approaches from formulation and product side experts, who will be revealing:

Common missteps in plant-based development and how to avoid them

Key strategies to accelerate your team’s plant-based innovation

Specific plant-based trends and actionable tech-based insights

View the Webinar Now

Miss the webinar in person? Watch the recording now to gain all of the insights and plant-based tips.

Previous Plant-Based Pro Series Resources

2023 Trend Report
2022 Webinar #1
2022 Webinar #2

Plant-based Pro Series™ Trend Report on How Developers Can Succeed in 2023

Now Available! Click the button below to download your copy.

Just in time for 2023, we’ve released an exclusive plant-based trend report, in partnership with Innova Market Insights, to our Plant-based Pro Series™ participants! Get a sneak peek at the plant-based trends that will mold the future of the plant-based space in 2023 and beyond.

Download The Report Now

Webinar: Hacking Flavor: Overcoming the Taste Challenges Faced in Plant-based Product Development

Don’t miss the recording of our second Plant-Based Pro Series™ webinar all about how to leverage flavor hacking to make your next development project a success. Our experts discussed:

Overcoming common taste challenges related to alternative proteins
How the nuanced complexities of flavor give you more
Understanding “flavor hacking” from flavor layering and mouthfeel to creating balance and masking
How to use flavors to honor the ingredients in your product

Webinar: How Collaboration Will Facilitate the Future of Plant-based Innovation

Success in the plant-based space increasingly depends on collaboration. From the rise of unique ingredients and new protein sources to the pressure on developers to innovate faster while bringing better products to market as competition intensifies, see how collaboration has shifted from “nice to have” to “need to have” in plant-based.

Don’t miss the recording of our first Plant-based Pro Series™ webinar, focused on How Collaboration Will Facilitate the Future of Plant-based Innovation and hear from our panel of esteemed plant-based experts on:

Why the Plant-based Space is Ripe for Collaboration
The Tangible Benefits of Collaboration for Developers
The Key Ingredients for Effective Collaboration
How to Find the Right Collaborators

Plant-based Pro Series™ Trend Report on How Developers Can Succeed in 2023

Now Available! Click the button below to download your copy.

Download The Report Now

Webinar: Hacking Flavor: Overcoming the Taste Challenges Faced in Plant-based Product Development

Don’t miss the recording of our second Plant-Based Pro Series™ webinar all about how to leverage flavor hacking to make your next development project a success. Our experts discussed:

Overcoming common taste challenges related to alternative proteins
How the nuanced complexities of flavor give you more
Understanding “flavor hacking” from flavor layering and mouthfeel to creating balance and masking
How to use flavors to honor the ingredients in your product

Webinar: How Collaboration Will Facilitate the Future of Plant-based Innovation

Why the Plant-based Space is Ripe for Collaboration
The Tangible Benefits of Collaboration for Developers
The Key Ingredients for Effective Collaboration
How to Find the Right Collaborators

Meet our Expert Panel:

Denise Senter
Edlong Flavors, Facilitator

Denise Senter has spent her 30-year career focused on developing and launching new products and lines of business. Her work across a broad range of industries—technology, cpg, food and beverage, wellness, and travel—gives her a unique perspective on approaches to innovation and collaboration that bring better products to market more quickly. Today, she is bringing these perspectives to Edlong, as Chief Commercial Officer.

Anne Marie Butler
Edlong Flavors

Anne Marie is the Global Director, Innovation and Commercial Development for Edlong. She has been in the food industry for over 15 years. With a varied background covering manufacturing, R&D and applications focusing on cheese, processed cheese, dairy alternatives, and flavors she has a passion for all things food! Anne Marie has the unique position of having specifically contributed to plant-based market introductions in the EU where the trend started.

Barb Stuckey
Mattson Co

Barb has been at Mattson since 1997 and is currently Chief Innovation & Marketing Officer at North America’s most successful independent developer of foods and beverages for the retail food and chain restaurant industries. Barb is known as a taste, food trend, innovation, consumer insights, and product development expert.

Niall Sands
AAK

Niall is accountable for strategic business development of the plant-based foods business unit globally in AAK. Working with selected partners, customers and AAK colleagues in our dedicated Centre of Excellence to bring innovation to life with better tasting plant-based meat and dairy products.

Dan Kennedy
Ingredion

Dan is currently the Director Platform and Business Development for Plant Based Protein, at Ingredion. Dan came to Ingredion via the PureCircle acquisition, where he served as the Global Key Account Director for Coca-Cola. Previous to that he spent twelve years at the DuPont/Danisco/Solae organization. Prior to moving into business and marketing roles Dan was a product developer and technician for International Home Foods/ConAgra and Nuvex Ingredients.

Antony J I X, PhD
Olam Food Ingredients

Antony is currently working with Olam Food Ingredients (ofi) as Vice President – Innovation. Before joining ofi Antony was working with Nestle, Germany as R&D Lead for Health Platform. Prior to joining Nestle Germany Antony was the Head of R&D for ITC Limited- Foods Division. Besides, Antony has also worked in the United States of America and Singapore for several years.

René Floris
NIZO

René Floris is as Division Manager Food leading a group of NIZO experts in the fields of protein and food research. His role at NIZO enables him to be involved in state-of-the-art food research. He, and his team translate this research to food applications delivering real solutions for customers. René obtained his PhD at the University of Amsterdam in protein chemistry and enzymology. Applied protein technology is where his scientific passion lies, with 10 patents and more than 60 peer-reviewed papers he is very active in his field.