From July 12-15, representatives from across the food and beverage industry and the globe will come together at McCormick Place in Chicago for The Institute of Food Technologists’ IFT first Annual Event & Expo, the world’s largest food science and innovation expo of its kind.
IFT First offers an unparalleled opportunity for professionals, educators, policymakers, and experts from all areas of the industry to connect, collaborate, and take part in the conversations shaping the future of food.
Over 1,000 exhibitors will be in attendance, showcasing the latest solutions for the challenges of today and the innovations that will dictate tomorrow.
Once again, Edlong will be there, with a variety of demos showcasing cutting-edge taste technologies and authentic taste profiles to help meet the most pressing demands developers face today.
“It doesn’t matter if you’re a CPG or a small startup, companies are facing pressure to deliver from all sides. Whether it’s cost increases and supply chain issues, keeping up with the latest trends, regulatory changes, or trying to create healthier, cleaner products we really want to show how Edlong’s technologies offer solutions to all of these challenges and more,” explains Angie Lantman, Senior Manager – NA Applications at Edlong.
She continues, “For over a century, we’ve been known for our expertise in the authentic taste of dairy. And that hasn’t changed. But this year’s demos were developed to highlight the depth of our taste technology expertise.”
“These include industry-leading maskers for high-protein and GLP-1 friendly desserts, sophisticated and trend-driven functional sweet brown profiles and flavor concepts, as well as solutions for commodity reductions without compromise. We are excited for people to come to our booth at IFT and taste everything Edlong has to offer. ”
Edlong’s IFT First booth will have the following five demos for attendees to enjoy:
High-Protein Pudding
Incredibly indulgent, protein-packed (20g protein per serving), and GLP-1 friendly? Thanks to our Edlong Cow to Wow™ taste technologies, cutting-edge protein maskers, functional sweet browns, and trend-driven flavor profiles, this delicious demo really does have it all.
Pop Corn “Cow to Wow™” Mix
An elevated and innovative take on the classic “Chicago Mix”, this is the definition of NEXTalgia. featuring functional sweet browns and on-trend profiles this is a salty-sweet treat not to be missed.
Blue Cheese Dressing
A rich, creamy, and bold blue cheese dressing, featuring EMC reduction solutions that deliver cost optimization without compromising on taste.
RTD Coffee
A grab-and-go caffeine boost with all the taste and indulgence you want, with less of the sugar you don’t. This ready-to-drink coffee demo showcases the power of functional sweet browns to deliver classic comfort and trend-driven flavors consumers crave.
Dirty Soda
Sweet, fizzy, creamy, and fun, dirty sodas combine the best of NEXTalgia and sensory maximalism, and this demo is no exception. Functional sweet browns and authentic dairy taste make this creme brulee-inspired dirty soda the perfect treat to beat the summer heat.
Attending IFT First?
Come visit Edlong at booth #4453 to taste these demos and experience where innovation meets indulgence for yourself.